From prototype to production with Pier City Cycles

From prototype to production with Pier City Cycles

Who are PCC?

Pier City Cycles (PCC) are based near Brighton, they build and customise BMW R nine-t motorcycles. They aim to design and build unique and beautiful motorbikes, with a practical side for everyday use. They have created their own brand of cost effective, but great quality components to customise the BMW R nine-t for use on road and track, called Werkrennen.

Werkrennen. by Pier City Cycles

What was the project?

Stuart and Rory at PCC had identified an issue with the standard rear sets on the R nine-t when riding on track, the size and position of the rear sets were not giving enough ground clearance and were also not providing a great riding position. (See photograph) There are some alternatives on the market, but these were machined parts retailing at around £500-600 per set. The Werkrennen rear sets will be much more affordable than this due to the efficiency and ease of the laser cutting process.

How did Lasered Components get involved?

PCC needed to run off a couple of prototypes to test their design in real life and to ensure that the parts were a great fit to a couple of variations of the R nine-t. Lasered Components proved to be a good partner for this as there is no minimum order quantity, so PCC could get just three custom parts cut from their own CAD drawings and delivered within a week.

These parts were bolted straight onto their motorcycle to take to Brands Hatch to test. The first connotation wasn’t quite right, but the CAD drawings were quickly tweaked and the second batch soon provided an improved fit to the bike and to set the rider up in a better riding position. The rapid response and turnaround of the laser cutting service aided the speed and flow of the product development process as well as the production of the final parts ready for sale

Original BMW Rninet rear sets
PCC's track prepped R nine-t
Pier City Testing at Brands Hatch
Prototype to production, laser cut rear set for a BMW R nine-t

An ongoing relationship

Pier City Cycles came to Lasered Components because there is no minimum order quantity, and have stayed because they were impressed by the customer service and final products. Lasered Components have since laser cut some panels for a custom made extractor table for their workshop, as well as a batch of number plate hangars and some one-off parts for the custom R18 built for BMW. The R18 not only went to the Goodwood Festival of Speed, as a display piece for the BMW stand, but also to be ridden up the famous Goodwood Hill Climb!

Lasered Components look forward to continuing to work together in the future, developing and manufacturing components as PCC expand their range of products.

Pier City Cycles R18 build

In their own words

Don’t just take our word for it, here is Stuart from Pier City Cycles describing the project from prototype to production in his own words.

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Original compared to PCC part

Comparing the BMW original part to the Werkrennen alternative.

Two prototypes compared

There were a couple of prototypes made for product development.

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If you want us to help you go from prototype to production, please don’t hesitate to contact our sales team. We aim to answer quotes sent between 8am and 4.30pm within one hour. Outside these hours we will respond the next working morning.

We accept DXF, DWG and NC files, please send information about which material, thickness and quantities you require.

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